The Truth About Creating A Premium Brand w/ Tarzan Kay
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This is a very different type of conversation with Tarzan Kay, Queen of Email and often known for her work with Amy Porterfield. My girl Tarzan’s an insanely savvy launch strategist & copywriting expert who went from $45 p/hour to a premium brand in merely a few years. Tarzan’s taken the internet by storm with her ability to crush the inbox, 80s branding and passion for talkin’ about money.
When you tune in, Tarzan will reveal the surprising truth about her beautiful branding and mindset of her business right now. You’ll hang on the edge of your earbuds hearing:
Why Tarzan’s rewriting her website, only rebranded & designed 1 year before
The problem Tarzan’s sees in messaging (including her own)
How to speak to different kinds of client avatars in one concise way
A few businesses Tarzan’s owned (and yes, fermentation is involved)
How clients will actually react to you RAISING prices
A super trashy product Tarzan bought off of Instagram
How to create a more premium brand with services people will pay more for
The brilliant email Tarzan got from her designer...that led her to invest $10k pronto
About checking in on potential unconscious biases
The easy way to plan for a photoshoot vs. simply “pick outfits”
The role Amy Porterfield as a client has played in her business
What’s really at stake with branding (that’s NOT design or a logo)
FOR MORE, GO TO:
Her instagram: tarzan_kay
Her website: tarzankay.com
LINKS REFERENCED:
LAURA BELGRAY’S BLOG ON PLANNING A PHOTO SHOOT
IF YOU LISTEN IN TIME?! IF YOU WRITE A REVIEW AND SHARE THE SCREENSHOT ON INSTAGRAM WITH 2 TAGS BY JANUARY 3RD, YOU CAN WIN AN AMAZON GIFT CARD:
WRITE a review on your podcast app
Take a screenshot + SHARE THE REVIEW or EPISODE on Instagram
When you share on Insta, make sure to: LIKE AND TAG -- @allisonevelyn_ (Yup, underscore AFTER my name ;) +LIKE AND TAG -- @BrandWithBite
You’re done. See if you win!
FOR THE $0 AD LIBS MENTIONED MID-SHOW, GRAB THOSE HERE —>